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Online Special – 500 FREE Business Cards


By Allegra Philly

Bonus Coupon: Coupon Code BC500F Business Cards - Mention that you saw this post and receive 500 free business cards with the purchase of the first 500 business cards. This week only!! (Valid 8/11/14 - 8/15/14)


Online Special – 10% off Calendars!


By Allegra Philly

Bonus Coupon: Coupon Code BC10C Calendars – It’s not too early to start thinking about next year! This week only (8/4/2014-8/8/2014) get 10% off all calendar orders just for mentioning this post. Don’t be “THAT GUY” that gets stuck sending his calendars out late.


MARKETING TIP MONDAY – Test for success


By Allegra Philly

MARKETING TIP MONDAY – Test for success

MTM – Test for success. Before making the investment to deploy a major campaign, do smaller sample offers to test your offers (dollars off vs. percentage off), creative treatments (bold graphics vs. simple images) or mail format (postcard vs. letter package).


One Quick Way to Look Better on Google+ Local


By Allegra Philly

One Quick Way to Look Better on Google+ Local

Last month Google began rolling out a carousel-style slider of images as part of its local search results. Tablet and smartphone users are probably already familiar with seeing these business photos that are scrollable from side to side; the feature is just now appearing on desktop searches.   “The carousel places greater importance on the…


Parents Want Print for Back to School


By Allegra Philly

Parents Want Print for Back to School

When it comes to back-to-school shopping, parents named print advertising and direct mail as the two most preferred channels for receiving promotions and deals. The results were part of a study by analytics company Placed that surveyed more than 12,000 smartphone users on their usage and preferences. Some of the key findings include: -- Print…