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Philadelphia, PA 19154

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MTM – Marketing Tip Monday – Direct Mail

By Allegra Philly

  MTM – Direct Mail: Make responding easy. Offer multiple ways to respond. Include a business reply card, toll-free phone number and or an online response mechanism via personalized URLs or a general campaign landing page. According to the Direct Marketing Association, 42% of direct mail recipients prefer to respond online.        

Free Gift Card! Refer a friend!

By Allegra Philly

Referrals – The best complement we can receive, is a referral from our customers. Refer a colleague or friend and receive a $25.00 gift card when they place their first order of $250.00 or more. Visit our Contact Us page today at to refer a friend or colleague!

‘Workhorse’ Direct Mail Marketing Continues to Prove Its Power

By Allegra Philly

by Jessica Eng on May 4th, 2017 in Direct Mail It is often discussed if direct mail marketing still holds a place amid digital marketing boom times. In a recent Smart Insights study, the strength of digital marketing was revealed to be immense, showing that 82 percent of organizations have fully adopted a digital marketing…

Marketing Tip Monday – Get Personal.

By Allegra Philly

MTM – Direct Mail: Go ahead and get personal. Variable data printing enables you to personalize each mail piece with not only the recipient’s name but also a recent transaction or graphics that reflect their interests. Responses to relevant marketing campaigns are, on average, over four times that of responses to static, same-to-all messages.

Save on Signs! This week’s blog special.

By Allegra Philly

Signs – Signs attract customers to your business and help establish your brand. Allegra makes signs affordable and easy for small businesses and nonprofit organizations. This week only, (5/15/17-05/19/17) make a big impression and save 10% on your sign order. Mention the blog special when ordering and save.